Richard Watson's Top Trends started off as a blog about current and future trends. The trends were originally sifted into a number of sections largely based on industry sectors. The site is a great resource for future tracking, including timelines (as above).
The big trends don’t change that often so much of the content is fairly static and is only changed when something changes. However, sightings, observations and ideas are added all the time.
There is then a category of trends named megatrends, which is a listing of trends that affect many industries or have wider future socio-economic impacts. This is a bit old and needs an update but there’s still some good stuff here. There’s also a section called columns, which is some of my writings for various newspapers and magazines and a section called predictions. Odd insights and innovations appear all over the place. Watson is also adding to the categories all the time, which all relate in some way to trends, the future, strategy, scenarios, ideas and thinking.
Watson is a writer, speaker and scenario planning consultant with a deep interest in trends and a love of the future generally. My biggest passion of all is scenarios. He is based in London, England.
Future Minds, Watson's latest book is also about to be released soon. In this absorbing new book, Watson argues that despite the advances of the digital age, it has also robbed us of some of our best ideas; to regain them, he advocates for the benefits of boredom and going solo, among other techniques. Future Minds illustrates how to maximize the potential of digital technology and minimize its greatest downside, addressing the future of thinking and how we can ensure that we unleash the extraordinary potential of the human mind.


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