Nike+ Fuelband Hopes to Keep You Moving

Wednesday, February 1, 2012


The Nike+ Fuelband is a wristband that tracks your every movement — and tries to enable you to add a little more movement to your life as well. The FuelBand tracks time, calories, and steps, as well as NikeFuel, which is essentially points earned for being active. You set an activity goal, and as your NikeFuel points add up, LED lights on the wristband glow to show how close you are to your goal. Everything gets uploaded through Bluetooth or USB to the Nike+ website, where you can track your progress and history.

The accompanying iOS app that can communicate with the wristband via Bluetooth, and there are also social network hooks to boast goals met on Facebook or Twitter. On the Web or on their phones, users can see their performance graphed out with visuals borrowed from the existing Nike+ product for runners.


The FuelBand is available for pre-order, and it'll set you back $149 US.


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